The Sales Acceleration Formula: Using Data, Technology, and Inbound Selling to go from $0 to $100 Million

The Sales Acceleration Formula provides a scalable, predictable approach to growing revenue and building a winning sales team. Everyone wants to build the next $100 million business and writer Mark Roberge has in reality done it the use of a unique methodology that he shares with his readers. As an MIT alum with an engineering background, Roberge challenged the conventional methods of scaling sales utilizing the metrics-driven, process-oriented lens through which he was trained to see the world. In this book, he reveals his formulas for success. Readers will learn to apply data, technology, and inbound selling to every aspect of accelerating sales, including hiring, training, managing, and generating demand.

As SVP of Worldwide Sales and Products and services for software company HubSpot, Mark led hundreds of his employees to the acquisition and retention of the company’s first 10,000 customers across more than 60 countries. This book outlines his approach and provides an action plan for others to replicate his success, including the following key elements:

• Hire the same successful salesperson every time — The Sales Hiring Formula
• Train every salesperson in the same manner — The Sales Training Formula
• Hold salespeople accountable to the same sales process — The Sales Management Formula
• Provide salespeople with the same quality and quantity of leads every month — The Demand Generation Formula
• Leverage technology to enable better buying for customers and faster selling for salespeople

Business owners, sales executives, and investors are all looking to turn their brilliant ideas into the next $100 million revenue business. Incessantly, the biggest challenge they face is the task of scaling sales. They crave a blueprint for success, but fail to find it because sales has traditionally been known as an art form, slightly than a science. You’ll be able to’t major in sales in college. Many people question whether sales can even be taught. Executives and entrepreneurs are Incessantly left feeling helpless and hopeless.

The Sales Acceleration Formula completely alters this paradigm. In today’s digital world, in which every action is logged and masses of data sit at our fingertips, building a sales team no longer must be an art form. There is a process. Sales can be predictable.

A formula does exist.