Secrets of Sand Hill Road: Venture Capital and How to Get It

What are venture capitalists saying about your startup in the back of closed doors? And what are you able to do to influence that conversation?

If Silicon Valley is the greatest wealth-generating machine on this planet, Sand Hill Road is its humming engine. That’s where you can find the biggest names in venture capital, including famed VC firm Andreessen Horowitz, where lawyer-turned-entrepreneur-turned-VC Scott Kupor serves as managing partner.

Whether you’re trying to get a new company off the ground or scale an existing business to the next level, you wish to have to understand how VCs think. In Secrets of Sand Hill Road, Kupor explains exactly how VCs come to a decision where and what kind of to invest, and how entrepreneurs can get the best conceivable deal and profit from their relationships with VCs. Kupor explains, for instance:

• Why most VCs typically invest in only one startup in a given business category.

• Why the skill you wish to have most when raising venture capital is the ability to tell a compelling story.

• How to handle a “down round,” when startups have to raise funds at a lower valuation than in the previous round.

• What to do when VCs get too entangled in the day-to-day operations of the business.

• Why you wish to have to build relationships with potential acquirers long before you make a decision to sell.

Filled with Kupor’s firsthand experiences, insider advice, and practical takeaways, Secrets of Sand Hill Road is the guide every entrepreneur needs to turn their startup into the next unicorn.