Launch (Updated & Expanded Edition): How to Sell Almost Anything Online, Build a Business You Love, and Live the Life of Your Dreams

“What Jeff Walker teaches in LAUNCH is vital for modern marketing success. You don’t want more tactics or tools; you wish to have smart strategy, and that’s the reason exactly what this book delivers.”
— Marie Forleo, #1 New York Times best-selling writer of Everything Is Figureoutable

The revised and up to date edition of the #1 New York Times bestseller Launch will build your business—fast. Whether you’ve already got an online business or you’re itching to start one, this can be a recipe for getting more traction and a fast start.

Think about it: What if that you must launch like Apple or the big Hollywood studios? What if your prospects eagerly counted down the days until they could buy your product? And that you must do it no matter how humble your business or budget?

Since 1996, Jeff Walker has been creating hugely successful online launches. After bootstrapping his first Internet business from his basement, he quickly developed a process for launching new products and businesses with unprecedented success. And once he started teaching his formula to other entrepreneurs, the results were simply breathtaking. Tiny, home-based businesses started doing launches that brought in tens of thousands, hundreds of thousands, and even millions of dollars. Whether you have an existing business or you’re starting from scratch, this is how you start fast. This formula is how you engineer massive success.

Now the question is this: Do you wish to have to start slow, and fade away from there? Or are you ready for a launch with a view to change the future of your business and your life?